000 00472 a2200157 4500
005 20250501120952.0
020 _a9789356400634
082 _a658.83 PAL
100 _aPalmatier, Robert W; Petersen, J. Andrew and Germann, Frank.
245 _aMarketing Analytics: bases on first principles.
260 _aDelhi,
_bBloomsbury,
_c2022
300 _axxxii,399P.
650 _a1. Business Analytics. 2. Management-Statistical Methods.
760 _a0
942 _2ddc
_cBK
_n0
999 _c17545
_d17545