TY  - GEN
AU  - Babu Vyas,Shyam
TI  - Marketing & Consumer Behavior : basic concepts
SN  - 8190054600
U1  - 658.8342 BAB 
PY  - 1996///
CY  - New Delhi
PB  - The MARC Group
N1  - 1. Consumer Behavior
ER  -